News
[10-28-2009]
GSMA Introduces App Planet, a New Mobile World Congress Event
Targeting the Mobile Application Developer Community
The GSMA today launched App Planet, a major new “event within an event” that will be held at the 2010 Mobile World Congress. Solely focused on the rapidly growing application developer community, App Planet will bring together the many critical elements of the broad mobile application ecosystem together in one location. The inaugural App Planet event will feature:
· Application developer conferences focused specifically on the most influential mobile platforms in the market;
· An interactive exhibition where attendees can preview the newest and most innovative application technologies;
· The “App Lounge”, where networking and business development will help to further define the future of this exciting mobile segment;
· A dedicated, day-long track of thought-provoking presentations and panel sessions on industry trends in mobile applications; and
· The “Apps Garage”, which will showcase cutting-edge GSMA initiatives in the mobile applications space.
Initial App Planet partners include Research In Motion (RIM), Wireless Industry Partnership (WIP) and the International Mobile Gaming Awards (IMGA), as well as more than 40 exhibiting companies who will be showcasing their technologies and solutions.
“Mobile application development is perhaps the most exciting and rapidly changing segment in the mobile communications industry today,” continued O’Hara. “The creation of App Planet, which provides dedicated exhibition and networking facilities, as well as focused content, squarely addresses the demand we see in the market for greater resources, information and business development opportunities for the mobile application developer community.”
For additional information on App Planet at the Mobile World Congress, visit www.mobileworldcongress.com.
For additional information on the 2010 Mobile World Congress, please visit www.mobileworldcongress.com
For information on the 2010 Global Mobile Awards, please visit www.globalmobileawards.com